About Allyssa.

Background.

My journey began in experiential marketing and TV/Film production evolving into community outreach focused roles, where I honed my skills in engaging diverse audiences.

Leveraging my marketing expertise, I began supporting small to mid size business on effective partnership, marketing and community engagement strategies, reflecting my commitment to staying at the forefront of innovation while driving meaningful and lucrative connections.

Passions.

I thrive on bringing creative solutions to engage consumers, drive growth, foster relationships, and maximize opportunity. I’m passionate about the convergence of financial technology, entertainment, and media industries, offering an unparalleled playground for innovation and creativity.

The fusion of these industries not only offers exciting avenues for strategic partnerships and collaborations but also empowers professionals to shape the future of consumer experiences through groundbreaking technologies and captivating content. 

In 2016, I became curious about the Financial Technology sector, initially exploring Ethereum mining with some colleagues. Witnessing the transformative potential of digital assets, I immersed myself in the burgeoning world of blockchain and became a passionate advocate, particularly during the NFT boom of 2021. 

Career.

I’m skilled in developing and executing effective marketing strategies, nurturing client relationships, and understanding customer needs to identify lucrative business development opportunities.  

I’ve successfully managed high level accounts and projects with the belief that effective communication, along with a customer-centric approach, is the simplest, and most effective way for businesses to grow and impact the market.

Over my career I’ve captured over 1B ad impressions leading international campaigns, generated $3M in revenue, and produced the first ever space drop of a tokenized asset. I look forward to continually use my skills and experience to improve how we connect with clients and audiences. 

“Treat your customers like they own you. Because they do.”

Mark Cuban